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UP2 | Upgrade2


Give Your Guests More

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UP2 | Upgrade2


Give Your Guests More

Every day, hotels around the world receive millions of reservations through multiple on-line and off-line channels.  Invariably, after a reservation is placed, not very much happens at all… This is where we come in.

UP2 is a unique product,  designed to help hoteliers offer more to their customers, after a reservation is made.

  • - Allows hoteliers to capture a booker’s or guest’s attention from the moment a booking is done.
    - offers guests fully personalised, property, period and stay-specific options
    - Empowers gusts by letting them define their own stay! The UP2 Ancillary Sales solution comes ‘out of the box, with the following ‘flavours’:

    UP2 PREFERENCES →

    This section of the tool allows guests to select how they wish to consume their stay. Preferences, fully compatible and interface-able to the CRM of your choice, will only show guests relevant options, that invariably produce unprecedented levels of guest engagement.

    UP2 ADD ONS →

    This part of the system allows guests to select and buy ancillary products and services from your hotel (and if you wish so, beyond). Guests delight at the additional options they are given and appreciate the dialogue that UP2 enables - helping not only to achieve significant uplift in TRevPAR, but also customer satisfaction scoring.

    UP2 STANDBY →

    Just like with airlines, this solution is for when your availability of certain room-types forces you to upgrade guests. UP2 Standby offers you the ability to build a waiting list of customers, that are willing to pay a small fee for the ‘free’ upgrade.

  • The UP2 Ancillary Sales system enables you to communicate via e-mail will all your future guests. In a fully automated environment, customers from agencies (Bookings.com, Expedia, Agoda etc.), as well as direct bookers, receive a perfectly timed e-mail, with personalised, stay-specific content, enabling them to select and buy everything else you have on offer - without restricting your sales efforts to only what you could put in a rate-plan!

    In addition, marketing campaigns can be automated, for all these guests to be approached with the most appropriate products, as the most appropriate times.

  • We have now partnered with some pretty cool environment charities from around the world! Working with upgrade2trees(TM) means that you can now easily empower customers who want to offset their carbon footprint. Have a look at our upgrade2trees page HERE

    (Upgrade2Trees) ->

    for some more information on how we can help you help the world.

    Alternatively, simply use the chat at the bottom of this screen, and we will show you how we help bring full automation to the entire process.

  • UP2 pre-arrival Remote Check-In is an exciting addition to our systematic solutions, tactically allowing hoteliers improve checking processes, whilst increasing customer satisfaction.

    UP2 Remote Check In →

    UP2 enables you to offer Covid-safe pre-arrival check-in to all (yes, ALL) your booked customers. At the same time you
    - bringing them to the ‘direct book’ path,
    - maximise check-in operational efficiency
    - reduce front desk workload
    - virtually eliminate queues at your reception
    - avoid the possibility of human error !

  • A unique new product is being added to our portfolio of hotel solutions. Subscribe below to be kept up to date with our most exciting addition of unprecedented capabilities for hoteliers to date.

OUR LATEST NEWS AND PRODUCTS


We are delighted to announce our partnership with VisitBrighton. VisitBrighton is Brighton and Hove’s official tourism governmental representative organisation, and a body that brings together hotels and suppliers. As an official member, we are now able to support local hotels and other hospitality venues, at greatly discounted rates. Upgrade2’s technology allows cross selling between restaurants, spas, golf and visitor attractions, for Brighton hotels.


People working on marketing projects on a4 papers on a table, behind the logo of Davis Aniston Stallard (www.das-hospitality.com)

One cannot do everything by themselves. To ensure the best possible experience for all our client hotel’s guests, as well as optimal conversions from every single communication with a guest, Upgrade2 engaged Davis Aniston Stallard to ensure higher revenues for hotels, and optimal experiences for happier guests.


UP2 is proud to announce its active partnership and collaboration with Alterum, the premier commercial real estate and hospitality management and consultancy company in Azerbaijan, Georgia and Central Asia.


CLICK HERE TO CALCULATE HOW MUCH REVEVENUE YOU CAN GENERATE TODAY

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up2 Preferences


Allows any guest to adjust their stay preferences - without interrupting the booking flow!

up2 Preferences


Allows any guest to adjust their stay preferences - without interrupting the booking flow!

Letting guests adjust their stay

With updgrade2 preferences, any guest can go on the web and customise their stay. Any options that you may offer at your hotel, can now be offered to a guest, allowing for a true stay-customisation experience.

A happy guest is now worth more than ever before.

With social media at his fingertips, a happy guest can now generate ripples from his experience in your hotel. Today it is more important than ever to produce positive experiences for your guests.

Let your guests tell you what they want

Either straight from the pages where they have just made a booking, or from any other channel, with upgrade2 preferences you can now listen to what your guests want.

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Up2 Add Ons


Hoteliers Now Have Almost Unlimited Add-Ons To Offer Their Guests

Up2 Add Ons


Hoteliers Now Have Almost Unlimited Add-Ons To Offer Their Guests

A guest at your hotel can just ask for what they want when they want it. Why shouldn't that be the same for all your bookers before they even arrive at your hotel?

A guest at your hotel can just ask for what they want when they want it. Why shouldn't that be the same for all your bookers before they even arrive at your hotel?

Enabling Guests To Purchase Add-Ons As And When They Want

The chances are that your booking engine offers you the ability to sell add-ons to your bookers. But research shows a correlation between higher conversions and smaller numbers of steps. Be it clicks on your website, or questions you have to ask the guests before they are booked in, delaying the reservation is never a good idea.

upgrade2 is designed to offer your guests unlimited add-ons after they have made their reservation - eliminating the risk of disrupting a booker's path to completing their reservation.

When you work with upgrade2 you can benefit from a host of benefits:

  • All your guests - no matter how they booked - can choose what they want to purchase.
  • upgrade2 knows when a guests is staying at your hotel, so it only offers them to buy add-ons that are relevant to their stay.
  • There is no disruption to the reservation process for online bookings.
  • You get to offer add-ons to guests whose booking path doesn't otherwise allow you to present them with the option to purchase more.
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up2 Standby


Upgrade Your Customers To Better Rooms At Your Own Choice of Prices - Free From Parity Contract Restrictions

up2 Standby


Upgrade Your Customers To Better Rooms At Your Own Choice of Prices - Free From Parity Contract Restrictions

Great value upgrades don't just maximise your RevPAR. They also generate happy guests!

Great value upgrades don't just maximise your RevPAR. They also generate happy guests!

Guests can buy an option to upgrade on arrival. If the better room is available then you sell it to them!

upgrade2 allows you to give your customers the option to book an optional upgrade. They commit to pay a better-than-market price for a better room type. Then they put themselves on standby or an upgrade. If the room they booked is available when they arrive, then you can choose to upgrade them. This way

  • YOU DON'T MISS THE OPPORTUNITY TO SELL HIGHER VALUE ROOMS

  • YOUR GUESTS GET A GREAT DEAL ON BETTER ROOM TYPES

  • YOU MAXIMISE YOUR REVPAR WITH ZERO YIELDING RISK

upgrade2 offers hoteliers around the world a unique way to sell better rooms, to everyone, without risking breaching any of their parity contracts.

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Upgrade2 Trees!


BEING MEANINGFULLY KIND TO THE ENVIRONMENT, ONE GUEST AT A TIME

Upgrade2 Trees!


BEING MEANINGFULLY KIND TO THE ENVIRONMENT, ONE GUEST AT A TIME

 

UP2 can now help Your hotel guests Plant trees Every Time They stay with you.

 
Young man planting a young tree in a Peruvian forest

Young volunteer planting a tree in Peru on behalf of our tree planting partner charities

EASY as 1,2,3!

  • UP2 can empower your communications with all your guests, allowing you to offer them tree planting as an upgrade2 option, when they stay at your hotel.

  • The guest chooses to either forfeit a night’s turnover service, or to pay (3 pounds / 3.5 euro / 4 dollars) to buy the service. In return you will plant a tree in their name (which we will take care for you).

  • We manage all communications with the guest, we collect the appropriate payment from you in our monthly invoice, and we send (on your behalf) the post-stay tree-planting confirmations when the donation is made.

All this is done without any manual interventions from you. In addition, we will be listing you with our CRS pages as a green partner, and - when the threshold of one thousand dollars in contributions is met - we will publish your name in tree-planting charitable organisations’ donor’s lists.


Your Tree Has Been Planted. Thank you so much!

Dear Ms. Smith,

Thank you so much for opting to plant a tree when you stayed with us. It is amazing people like you, who have allowed us to plant over a thousand trees this year alone. We wanted to send you a picture of one of the extraordinary volunteers in Peru, who this week planted the sapling of a Cinchona tree because of your contribution.

It will be my honour to receive you again at our hotel, and thank you for making a tangible contribution to making our planet a healthier place to live in.

With sincere thanks for your contribution and looking forward to seeing you again,

The General Manager.

When your hotel is about more than just accommodation


TO FIND MORE, CONTACT US USING THE CHAT OPTION ON the bottom right of THIS PAGE, OR SIMPLY click here to open our contact us form.

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Pre Arrival Check In


UP2 is enabling bookers to seamlessly check-in before arrival, removing the need for direct or indirect physical contact between the guest and your staff, and increasing check-in process efficiency

Pre Arrival Check In


UP2 is enabling bookers to seamlessly check-in before arrival, removing the need for direct or indirect physical contact between the guest and your staff, and increasing check-in process efficiency

safe

contactless check-in

With contactless pre-arrival check-in at your hotels, you and your guests can rest assured that you are doing everything possible to protect your customers and staff from Covid-19.

By enabling your customers to register on their own phones, and even receive a key on their own devices, you minimise direct and indirect physical contact at the time of arrival.

Delight guests

by offering them options

Bookers and guests receive personalised, stay-specific options for their stay, even as part of the check-in process.

Let your customers tell you how they would like to enjoy their stay, and have all their information, including pre-check in registration information and other purchases, delivered directly to your PMS.

SpeedY
Check-in

Reduce Staff Workload

You can now be in control of when you get customer check in information, which will also flow seamlessly to all your other in-house systems.

UP2 Pre-arrival Check-In helps hotels and customers stay safe from Covid-19. You can either pre-prepare the sanitised guest key, or simply deliver it to their phone!

A seamless pre-arrival check in experience enables your guests to give you all the registration information you need, you to get an near-instant delivery of all the relevant information to your property management system, and a very significant reduction in friction during check in!

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up2 e-mail


Introducing upgrade2 e-mail: intelligent, e-commerce enabled e-mails.

up2 e-mail


Introducing upgrade2 e-mail: intelligent, e-commerce enabled e-mails.

Automated, personal, stay-specific offers, directly in your customers' confirmation e-mails, INBOXES, and EVEN IN the OTA communications platforms

Upgrade2 is an e-commerce platform specifically dedicated to ancillary sales and services for the hotel industry. We are firm believers that for the same reasons that you have an e-commerce booking engine on your website to take reservations (instead of waiting for someone to e-mail you), you also want to have an e-commerce platform to allow your guests to interact with you after a reservation is done.

Sending the right e-mail, with the right offer, to the right guest, even if the guest booked you from someone like Agoda, Expedia or even Bookings.com, is essential and easy! UP2 enables you to define LIVE offers SPECIFICALLY FOR EACH GUEST, personalised for their stay, no matter where they have booked from. It is all done simply and quickly.

Why not offer your guests the ability to instantly interact with you, through your transactional e-mails to them? Or simply by getting a promotional e-mail, with content that is specifically and exclusively decided for them. What if Bookings.com was to e-mail them for you, asking them to come directly to your webiste, to customise their stay? All good to do, and easily done!. Especially when you can do this without any man (or woman) - hour costs to your bottom line! If you are e-mailing your guests... then you should e-mail them in the UP2 way!

Upgrade2 now offers an out-of-the-box ability to create links on your reservation confirmation, modification, or even cancellation and promotional e-mails (even if they have booked from one of the OTAs) which will prompt these confirmed reservation guests to interact with you - and increase both your revenues and Your improve substantially your customer satisfaction metrics.

Your customers can now see three distinct options when they receive their confirmation e-mail. 

  1. Customise Your Stay. The customer is prompted to visit your upgrade2 e-commerce pages and customise their stay - at no extra cost. This allows you to know exactly what the customer wants, which increases their levels of satisfaction - and your social media ratings.

  2. Select Add Ons. The customer is prompted to visit your upgrade2 e-commerce pages and select the ancillary products and services of your hotel. With everything being linked to their reservation, they get to see only the specific offers you want them to see. The customer is happy to be offered something relevant - and you increase your RevPAR.

  3. Upgrade2 Roomtype. Your guest is prompted to request (and get at any point that is convenient for you) an upgrade to their room type. As you are free from Travel Agency parity contracts, you can now offer a good discount to your guest, and only allocate them the room you want to allocate, when it is convenient for you. Once again, everyone is a winner.

If you want to find out more how our e-mail system works, you can contact us using the link here.